Message framing and what we can learn from politics

In politics—and marketing—framing is everything. The words we choose shape perceptions, drive narratives, and ultimately, influence outcomes. This New York Times piece offers a compelling look at how the RNC and DNC strategically select their language to influence public opinion.

This isn’t just about politics; it's a masterclass in the art of framing. Whether you're launching a product, advocating for change, or building a brand, the key to success is consistently reinforcing your message.

Take a look at the NYT article and see how deliberate and focused their efforts were.